CUSTOMER SPARK #17 - SNOW DAY

Columbus got 4 inches of snow dumped on it rather quickly. The snow started falling after everyone got to work and by mid-afternoon, there was quite a lot of white outside.

Someone in our office heard on the radio that schools were closing early. Some of us in the office have kids, so we started checking to see if our schools were on the list. Immediately, Eve, our Chief Detail Diva, had the idea to check with our guests and find out what schools they might need to check. She figured that if anybody was worried about their kids, they might not be fully engaged with their meeting. If we could help put their minds at ease, they would have a more enjoyable experience.

Rather than print a list, Eve also had the idea to just walk into each meeting with a laptop (already logged into the 10TV news site) and quickly checked the school closings for our guests in real-time.

What made this our favorite spark today:
We are getting faster and faster at shifting our focus from what's important to us in the office to what's important to our guests. This issue came up and immediately we thought about how it might affect our guests. Eve's use of the laptop was a great way to employ the technology at our fingertips to create a meaningful service moment, too.


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  • 1/15/2009 9:24 PM Tamara Putvin wrote:
    I am alwasy so delighted to see a new spark in my mailbox. Your team has a def. unity that I love seeing and sharing. Keep up the great Customer Service. Your team in an inspiration to the rest of us in the service industry.
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